Waiver of Admission Fees to Local Places of Interest to Encourage More Family Outings during Year of Celebrating SG Families
Ministry of Trade and IndustrySpeakers
Summary
This question concerns Ms Hany Soh’s inquiry on whether the Singapore Tourism Board would collaborate with private operators to waive or offset admission fees for children and seniors during the 2022 Year of Celebrating SG Families. Minister for Trade and Industry Gan Kim Yong replied that "Made For Families" partners have introduced various promotions and discounts for family-oriented activities and attractions, with some deals valid for the entire year. He highlighted that the Singapore Tourism Board continues its SingapoRediscovers marketing campaign despite the conclusion of the voucher scheme in March 2022. The Minister also noted that many local attractions, such as nature parks and heritage trails, are already admission-free for families to explore. He encouraged Singaporeans to utilize these opportunities to strengthen inter-generational bonds and experience a sense of adventure within their local communities.
Transcript
69 Ms Hany Soh asked the Minister for Trade and Industry in conjunction with 2022 being the year of celebrating SG families, whether the Singapore Tourism Board will consider working with private operators to offset or waive admission fees of local places of interest for children and senior citizens so as to encourage more families to go on outings together and enjoy inter-generational bonding.
Mr Gan Kim Yong: In support of the Year of Celebrating SG Families (YCF), partners of Made For Families have introduced deals and promotions targeted at families. Made For Families is an initiative by the National Population and Talent Division (NPTD) to build an ecosystem of partners that support families in different ways. Some of these deals were launched in the 2022 June school holidays. They included promotions and discounts for family-friendly events and activities, staycations, attractions and food and beverages. Selected deals are valid for the entire year of 2022.
STB will continue to drive the SingapoRediscovers marketing campaign which was started in conjunction with the SingapoRediscovers vouchers scheme in 2020. Although the voucher scheme ended in March 2022, there are many local attractions and places of interest where families can explore and strengthen their bonds. We hope Singaporeans will keep venturing into their backyard with a sense of adventure, as quaint neighbourhoods, lush nature, as well as fascinating arts and heritage trails, await. Many of these places are admission-free.