Raising Public Awareness on Nutri-Grade Labelling and Key-performance Indicators for its Success

6 Mr Yip Hon Weng asked the Minister for Health (a) what is the Ministry doing to raise public awareness on Nutri-Grade labelling and encourage the public to make more informed and healthier choices; (b) what are the specific key-performance indicators of the success of Nutri-Grade labelling; and (c) what is the planned timeline for the provision of industry guidance and onboarding of establishments with regard to mandatory labelling for freshly-prepared drinks.

Mr Ong Ye Kung: Nutri-Grade mark was rolled out in December 2022, to help consumers make informed beverage purchases. We believe that, with time, more and more people will familiarise themselves with it.

Nutri-Grade measures seek to decrease median sugar level across beverages, increase consumer preference for beverages with lower sugar and saturated fat content, and reduce Singaporean's overall sugar consumption from beverages. The Health Promotion Board tracks these through market data on beverages' supply and demand, and the National Nutrition Survey. There has been good progress so far.

The measures for freshly prepared beverages will come into effect in end-2023.